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Millennial and (Gen Z) consumers and their influence on the retail industry

Posted by Sureswipe on 6 June 2018

Contrary to popular belief, younger generations of shoppers actually prefer visiting brick-and-mortar retail outlets.  To entice them to spend with you, why not try a loyalty programme?

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Topics: gift cards, loyalty, retail, tips, Growing Your Retail Business, Mastering Marketing and Promotions

How to make more money in independent retail

Posted by Sureswipe on 2 May 2018

As competition in the retail space heats up, independent business owners need to focus on building loyal customer bases to grow revenue.

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Topics: gift cards, loyalty, retail, tips, Growing Your Retail Business, Mastering Marketing and Promotions

New school gift giving - we are all about choice

Posted by Sureswipe on 20 December 2016

Ahead of the festive season rush, everyone is shopping for the perfect gift for friends and family. In the past, gift cards have gotten a bad rep for being impersonal but we aren’t convinced that is true.

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Topics: gift cards, gifting, Leveraging Gift & Loyalty Programmes, VAS