Creating a visually appealing shopping experience for your customers may increase your sales.
Are you wondering why you so often see shop revamps these days? Store managers are understanding that “having an ‘old’, ‘low quality’ and ‘I don’t want to spend money on my store’ attitude means that customers think that the retailer only wants to make money out of them without offering them anything in return,” says C De Meyer-Heyderych, Associate Professor in the Department of Marketing Management at University of Johannesburg.
So, go ahead and show your customers you care about the environment they’re walking into.
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